Episodic Gaming
Games in instalments
Episodic gaming promised television-style release schedules for games, with mixed results from Telltale's successes to abandoned projects.
Overview
Episodic gaming proposed releasing games in smaller, cheaper instalments on regular schedules—like television seasons. The shareware era had proved the concept; modern implementations aimed for ongoing narratives. Telltale Games built their business around episodes. Results varied: some series maintained momentum; others lost players between releases or were abandoned incomplete.
Fast facts
- Premise: smaller releases, regular schedule.
- Precedent: shareware episodes.
- Key practitioner: Telltale Games.
- Successes: The Walking Dead, Life is Strange.
- Challenges: schedule delays, player attrition.
Business model
Why companies tried it:
- Lower price point: easier initial purchase.
- Cash flow: revenue throughout development.
- Player feedback: adjust based on reactions.
- Reduced risk: stop if unsuccessful.
The Telltale model
Episodic adventure specialists:
- Monthly releases: aimed for regular schedule.
- Choice-driven: decisions carry between episodes.
- Licensed properties: Walking Dead, Batman, etc.
- Eventual failure: company closed 2018.